Little Lamb
Privacy policy
Effective October 30, 2026
Little Lamb is made by bMatics LLC ("we"). This policy explains what the Little Lamb app and this website do with information.
The short version: Little Lamb collects nothing. It has no accounts, no ads, no analytics and no tracking, and the app never sends anything about you or your child anywhere. Every story, picture and sound is already inside the app.
What the app keeps, on your device only
- Your grown-ups' PIN, kept in your device's secure Keychain, only on that device.
- Small settings, such as whether stories start in Listen or Read.
These never leave your device, and we cannot see them. Deleting the app deletes them.
What we don't do
- We don't collect names, email addresses, photos, voices, locations or device identifiers.
- We don't use analytics, advertising or tracking of any kind, and include no third-party code.
- We don't show ads, and nothing in the app asks a child to buy anything.
- We don't sell or share any data, because we don't have any.
Purchases
Memberships and purchases are handled entirely by Apple through the App Store. Apple tells the app only whether your family has every book. We never see your name, Apple ID or payment details. Apple's privacy policy covers your purchase: apple.com/legal/privacy.
Children
Little Lamb is made for children 5 and under and is listed in the App Store's Kids Category. Because it collects no personal information from anyone, it collects none from children. Everything for grown-ups, including purchases and settings, sits behind a grown-ups' PIN.
This website
This site uses no cookies, analytics or trackers and loads nothing from other companies. Like any website, our host (Cloudflare) may briefly process technical information such as your IP address to deliver pages securely; we don't use it to identify you.
Changes
If this policy ever changes, the new version will be posted here with a new date before it takes effect. We will never start collecting children's information.
Contact
Questions? Email hello@little-lamb.app.